October 2006


Here’s the new logo we’re going to be using for Agentic. Let me know what you think.

Carbon Offsetting has become the choice for people wanting to balance their polluting carbon monoxide with someone planting trees on their behalf. But I read an interesting series of articles in the New Internationalist’s July Issue that really speaks to the fallacy that Carbon offsetting is actually making a difference. In fact, it is giving a reason for a lot of people to continue polluting – just plant some trees. But planting trees as a carbon offset is only a *temporary* carbon storage not permanent and of course is only as good as long as the tree lives, which is sometimes a problem with the widescale planting – many of the trees die.

Anyway, read the articles for yourself, but I think the message is that Carbon Offsetting is a nice idea, but isn’t truly addressing the issues and is giving a convenient way out for people to continue polluting…

Here is a great quote from an article read today at http://thetyee.ca/Mediacheck/2006/10/17/GooTube/ that is discussing the aggregation of social networking sites by large corporate interests:

Imagine progressive organizations making smart deals with a variety of providers to carry this content deep in the heart of the digital distribution system. Imagine nimble, creative enterprises willing to experiment with new business models. Imagine having the courage to go beyond foundation grants and pledge drives and becoming adept at paying your own way. Imagine developing socially responsible advertising that respects personal privacy, is transparent about how data is collected and used, allows consumers to opt out of immersive experiences, fosters independent identity, builds community and supports social justice.

Can I imagine? This would be close to Nirvana as we want alternatives to the mainstream news we read everyday. But I don’t think a lot of progressive organizations are moving as fast as the large corporations. We need to figure this out fast or risk being yet again left out.